Book Promo ~ Inside Amazon: My Story

Gisela Hausmann’s experiences as a small publisher,
a top reviewer, an indie author, and a warehouse associate

Inside Amazon: My Story by [Gisela Hausmann]

Her story begins in 1997 when she decides to self-publish a book. As Hausmann takes a closer look at Jeff Bezos’ new online bookstore the mass media expert begins to suspect that Jeff Bezos has loftier goals than selling books.

Having the opportunity to take advantage of Amazon’s fantastic PR tools for self-published authors in the late nineties Hausmann becomes a fan. She sees Bezos as “the new Gutenberg” and the “most powerful defender of the First Amendment.”

But tragedy strikes and Hausmann must switch gears. She embarks on a career in the transportation industry, first at Fedex and then at a NVOCC and freight forwarder. A few years later she begins writing books again, on the side.

She earns an excellent reputation as an author of “naked,” no-fluff, no-nonsense non-fiction books and some of her books get featured in major publications. But eventually, the Kindle self-publishing platform loses its appeal for Hausmann. Fake review writers, scammers, questionable “book marketers,” and authors who are mostly motivated by the idea to publish books as a “means of building a passive income” have done their damage.

By 2019, Hausmann is irritated with U.S. politics and the economy; she still remembers living through the Great Recession all too well. Hence, when by chance, she finds out that Amazon opened a warehouse in her hometown she decides to apply for a job. She wants to work her way up at her favorite company.

Though, in the months to come, Hausmann cannot discover any “Amazon Day-1 thinking” at the warehouse she stays optimistic and tries her best to embody Amazon’s leadership principles.

Then, the Covid crisis strikes.

Inside Amazon is compelling because, for the longest time, Hausmann keeps rooting for the company. She does not look at what is going on at the warehouse through the eyes of a labor activist but as a transportation and marketing professional and actively searches for applications of Jeff Bezos’ “Day 1”-philosophy and the company’s leadership principles.

Alas, at the warehouse where she works for 468 days, the transportation professional sees only one of Jeff Bezos’ leadership principles in action – uninspiring (instead of clever) “frugality.”

Gisela Hausmann
About Gisela Hausmann

Gisela Hausmann is a 29 yr. self-publishing industry veteran, an email evangelist and a top reviewer.

Her work has been featured in regional, national, and international publications including Success magazine (print) and Entrepreneur, on Bloomberg, The Innovation Show – a show for Square Pegs in Round Holes, “The Brutal Truth about Sales & Selling”-podcast, and Austria’s Der Standard and Das Wirtschaftsblatt. Gisela is a graduate of the University of Vienna, Austria.

A unique mixture of wild risk-taker and careful planner, she globe-trotted almost 100,000 kilometers on three continents, including to the locations of her favorite books: Doctor Zhivago’s Russia, Heinrich Harrer’s Tibet, and Genghis Khan’s Mongolia.

Her motto:
Don’t wait. The time will never be just right.”-Napoleon Hill


ASIN : B094H7YNHL

Publisher : Educ-Easy Books (May 8, 2021)

Publication date : May 8, 2021

Available on AMAZON KINDLE

Book Review: The Little Blue Book for Authors: 101 Clues to Get More Out of Facebook by Gisela Hausmann

 

As always, Ms. Hausmann is right on target!

Gisela Hausmann doesn’t mince words, she doesn’t waste time building your ego, but she does put a lot of time building expertise. I’ve read several of her books and each one has presented an Ah-hah moment and made me examine how I’ve done things to date and how I could improve.
She certainly says it best, “Unhinge the Titanic’s doors and use them to build rafts!” – Gisela Hausmann

 

The Little Blue Book for Authors:
101 Clues to Get More Out of Facebook

by Gisela Hausmann (Author), Divya Lavanya (Editor)
Tens of thousands of authors network on Facebook. Most of them complain that many of their friends and fans don’t see their postings.

Gisela Hausmann, author of the naked, no-fluff book series for authors reveals 101 Clues to get more out of Facebook. Content: Don’t put all your eggs in one basket Basics & Legalities Data Concept & Problem Profile page/Friend page Facebook Fan Pages Facebook Ads Facebook Groups Group Discussions Aligning Your Goals With Facebook’s Goals Videos Final Thoughts

Buy Links
please visit her website at http://www.GiselaHausmann.com

 

 

Vital “Naked News for Indie Authors…”

Naked News for Indie Authors How NOT to Invest Your Marketing $$$

by Gisela Hausmann 

In this new book “Naked News for Indie Authors: How NOT to Invest Your Marketing $$$” marketing expert, email evangelist, and indie author Gisela Hausmann reveals how indie authors can avoid wasting time and money. She also offers free and/or cheap alternatives to many common marketing methods and myths. The book includes five helpful illustrations.

Gisela Hausmann has done it again
reviewed by Chelle Cordero

Just reading her book has risen my expectations and optimism, she is informative and direct. Gisela opens our eyes to how to recognize opportunities. Thank you for another “Naked” truth.

buy links

Kindle

Amazon Paperback

Barnes & Noble

About the author

Gisela Hausmann is a 29 yr. self-publishing industry veteran, an email evangelist and a top reviewer.

Her work has been featured in regional, national, and international publications including Success magazine (print) and Entrepreneur, on Bloomberg, The Innovation Show – a show for Square Pegs in Round Holes, “The Brutal Truth about Sales & Selling”-podcast, and Austria’s Der Standard and Das Wirtschaftsblatt. Gisela is a graduate of the University of Vienna, Austria.

A unique mixture of wild risk-taker and careful planner, she globe-trotted almost 100,000 kilometers on three continents, including to the locations of her favorite books: Doctor Zhivago’s Russia, Heinrich Harrer’s Tibet, and Genghis Khan’s Mongolia.

Her motto:
“Don’t wait. The time will never be just right.”-Napoleon Hill

For more information about the author please visit her website at http://www.GiselaHausmann.com

She tweets at @Naked_Determina

Book Review ~ NAKED WORDS 2.0: The Effective 157-Word Email

Make sure your message gets delivered

NAKED WORDS 2.0: The Effective 157-Word Email

by Gisela Hausmann

In a world where 100-billion emails are being sent every day you need to read
NAKED WORDS: The Effective 157-Word Email by Gisela Hausmann.

Ms. Hausmann loaded this book with lots of amazing tips to make your emails stand out, get opened and read. If you want your message to get delivered use some of these tips. Spark interest in what you have to say beginning with the sender’s name (yours) and the subject line. The length, 157-words, is a guide, a suggestion that will help your email get read in entirety; make your email too long and the reader will probably get bored before you even present your message, too short and it looks like you don’t care so why should the reader?

Gisela Hausmann helps us to make our emails stand apart from the rest from greetings to salutation. Keep the email friendly but not too familiar, spell the recipient’s name correctly, use numbers in the subject line, get to the point early, and, very important, read the email aloud before you hit send to make sure it flows smoothly.

While this book may be targeted at emails, the author provides a lot of great advice that every writer can use in cover letters, face-to-face meetings and most writing projects. I highly recommend it.      (reviewed by Chelle Cordero)

Nook

Amazon

for more about Gisela Hausmann

 

Book review: NAKED TRUTHS About Getting Book Reviews by Gisela Hausmann

The Truth Will Set You Free

 

Ms Hausmann recommended that I read her book Naked Truths About Getting Book Reviews while we were on an online group discussion forum. I’ve got several novels published and only a smattering of reviews (mostly pretty good ones at least) but as an author I want and need more. I’m glad that I listened to her and bought her book.

She clearly pointed me in the direction of willing reviewers and also gave encouragement along the way for both new authors and already multi-published ones. I am beginning to follow some of her key tips and will add more as time goes by. Her handy how-to has encouraged me. I’ll definitely recommend her book and methods to fellow writers struggling for reviews.

In addition to her helpful guidance one thing I really, really liked was a quote she included, “An author is a success if he changes one person’s life.” The positivity is amazing.

Thank you Gisela Hausmann!

~ reviewed by Chelle Cordero, author of Passion & Suspense

About the author

Gisela Hausmann is a marketing and mass media expert.

The author of seventeen books, she publishes books under her “naked” brand of books, meaning Gisela publishes “no-fluff” books.

Born to be an adventurer, Gisela has also co-piloted single-engine planes, produced movies, and worked in the industries of education, construction, and international transportation. Gisela’s friends and fans know her as a woman who goes out to seek the unusual and rare adventure.

A unique mixture out of wild risk-taker and careful planner, Gisela globe-trotted almost 100,000 kilometers on three continents, including to the locations of her favorite books: Doctor Zhivago’s Russia, Heinrich Harrer’s Tibet, and Genghis Khan’s Mongolia.

Gisela Hausmann graduated with a master’s degree in Film & Mass Media from the University of Vienna. She now lives in Greenville, South Carolina.

Her website is http://www.giselahausmann.com/
She tweets at @Naked_Determina